![]() Omdia estimated the HomePod and HomePod Mini both outsold all other models of smart speakers in the US during 2Q21. Since 4Q20, Apple’s smart speakers have increased by triple digits each quarter in the US, and 2Q21 was no different. 1 spot, beating out Amazon during the quarter by about 800,000 shipments.ĭespite a slow quarter for Amazon, the first half of 2021 (1H21) still belongs to the Alexa platform, which was estimated to have a share 42%, giving the brand a slight advantage over Google (37% share) and Apple (21% share). ![]() In fact, Google‘s smart speakers claimed the No. Most of the slowdown can be attributed to the Amazon Alexa platform (including own branded and third-party branded speakers), which saw a decline of 31% QoQ for smart speaker shipments in the U.S.
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